Whether you think you can or think you can’t, you are right.

- Henry Ford

What is this “Big data”?

While “Big data” is a term popular enough in today’s environment of continuous digital transformation, surprisingly few understand its meaning beyond “something big” or “lots of data”. It is indeed the case in both emerging and developed markets that apart from those working in technology fields, few understand the specifics of big data. Given this scenario, even those working with just “data”, think they are working with “big data”. The formal definition of big data was given by the research agency Gartner in 2001, though the agency itself did not use the term “Big data”, in its discussion.

Big data was initially described in terms of the “three Vs” of Volume, Velocity, and Variety. Volume refers to the amount of data that can be collected from multiple sources. Working with big data involves dealing with zetabytes (not even Gigabytes) of data. Velocity refers to the speed at which data is generated. If big data collection is not happening in real-time, it is considered not fast enough. Variety refers to different types of data that can be collected. This is the biggest challenges of working with big data as it involves bringing together myriad structured, unstructured, and semi-structured data sources ranging from organized tables with fixed dimensions, to free-flowing social media text, to audio and video files. Over the years and with changing circumstances additional Vs of Veracity and Value have been included in the definition. Veracity involves ensuring that the data is accurate, is not inconsistent and can be trusted. Value often considered the most important V, involves identifying how one can extract strategically relevant insights from the data. While additional Vs continue to be added to the definition (the last we know is of 11 Vs), the above 5 Vs encompass a comprehensive view of the concept of Big data.

Among the very common applications of big data are in e-commerce, healthcare, and banking. E-commerce transactions run into millions per day, and involve purchases, returns, just browsing for information gathering, and textual, and video review posts by customers.

Guest Lecture

On 20th September 2024, the students at JAGSoM had the privilege of attending an enriching guest lecture by Mr. James Job, Senior Vice President at HGS, on the vital topic of Performance Management. The session emphasized the importance of aligning performance metrics with organizational values, providing insights into driving efficiency and enhancing team performance. Thanks to Dr. Shaji Kurian and Sarthak Daing for organizing this valuable event.

IDA Awards

JAGSoM received prestigious IDA educational awards for creating Employability & Entrepreneurship through Industry Academia collaboration. The IDA Education Awards celebrate innovative and pioneering initiatives by Educational Institutions/Organisations, highlighting their profound impact on student learning outcomes. The award was given to JAGSoM in International Education and Skill Summit held in New Delhi on September 21, 2024.

Book Launch

The Alumni Association, in collaboration with JAGSoM, hosted Dr. Sumanth Nayak, a distinguished alumnus, presented his first book, "Navigating the Digital Future of Supply Chain & Operations." Dr. Nayak also shared his professional insights and experiences in the industry with our students.

QS World University Global MBA Rankings

JAGSoM is amongst the 12 Indian B-Schools, including 6 IIMs to feature in the QS Quacquarelli Symonds World University Global MBA Rankings 2024.

JAGSoM congratulates all the 12 Indian Institutes on this amazing news! This is an incredible milestone, and we deserve the spotlight to celebrate the moment.

Our Ambassador of the Week

Being the Covid batch graduate, I barely got the chance to interact with my seniors/ juniors and this was the perfect meet-up to make up for it. Being my first Brunch pe churcha, I didn’t know what to expect but after meeting my Professors I knew I did the right thing. JAGSoM has always taught me to be a successful professional and has incorporated all the desired skills and competencies within me to face the world with utmost confidence. I am grateful to my professors and batchmates for who I am today and what I had achieved.

Prof. Jagdish Sheth's Gyan

About JAGSoM

Jagdish Sheth School of Management (JAGSoM) is amongst the first 6 business schools in India to be awarded the AACSB accreditation. It is Globally Ranked in QS Masters Global Ranking 2022 in 101+ Band for PGDM Marketing, 101+ Band for PGDM Analytics & Digital Business and 151+ Band in PGDM Finance. JAGSoM has emerged as a top business school in terms of Future Orientation and Learning Experience (Ranked All India 12^th for Future Orientation and ranked All India 20^th for Learning Experience). JAGSoM is also ranked as 14^th amongst private business schools of India.

Programs at JAGSoM include

1. 2 year Full Time Residential Programs
   • PGDM: Focusses on grooming T Shaped professionals for Industry 4.0, with the option to major in Marketing, Finance, HRM, Analytics & Digital Business. The program focuses on creating futuristic careers in new-age industries for new age roles, with option of  Career Tracks in the areas of MarTech, Sales & Services, Financial Analytics, Banking, Capital Markets, Business Analytics and Digital HR.  
   • PGDM - Marketing Major (MiM Marketing) - For those who wish to pursue a career in Marketing (with option of career tracks in MarTech or Sales & Service).
   • PGDM - Finance Major (MiM Finance) - For those who wish to pursue a career in Finance (with option of career tracks in Financial Analytics, Capital Markets or Banking).
   • PGDM - Analytics & Digital Business Major (MiM Business Analytics) - For those who wish to pursue a career in Business Analytics (with option of career track in Business Analytics).
   • PGDM (HRM Major) - For those who wish to pursue a career in Human Resources Management (with option of career track in Digital HR)
2. International MBA/ PGDM (Major IB)– Gateway to Global Careers

The International MBA program at JAGSoM is a pathway program with four terms at JAGSoM and 1 Year at our global partner schools:

1. 1. 1. • State University of New York, Albany, USA
         • University of Wollongong, Sydney Business School, Sydney, Australia
         • Kedge Business School, France.

3. INTERNATIONAL BBA
   • International Immersion Track - Four Year BBA Honours at JAGSoM, Greater Mumbai campus with opportunity of International Immersion with our partners

• • International Pathway Track - 2 years in JAGSoM, Greater Mumbai campus and 2 years at our global partner schools:
    • • State University of New York, Albany, USA
      • University of Wollongong, Sydney Business School, Sydney, Australia
      • Kedge Business School, France

Actively engaged in research and consulting, JAGSoM hosts several Centers of Excellence such as AIM-Parasuraman Centre of Service Excellence and Vithala Rao Centre for Business Analytics. JAGSoM is led by eminent board with globally acclaimed scholar Padma Bhushan Prof. Jagdish Sheth as the Chairman.

JAGSOM has four distinct anchors that support its overall educational philosophy:

• Grooming T shaped professionals with a unique curriculum aligned to the needs of industry 4.0
• The program is delivered by domain specialist faculty, with professional experience in the industry.
• Global connects through partnerships with globally acclaimed business schools preparing for career tracks in new-age areas.
• Industry-connect programs to groom “Think Global” professionals.

For more information, visit www.jagsom.edu.in

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